How does your media product represent particular social groups/Who would be the audience for your media product?

My magazine is aimed at people who are the age of 21 - 28 and who still love rock music. So the social group is kind of in a niche, because there are not really any rock magazine aimed at their age group.
My magazine represent's itself to the social groups by including older bands such as "Metallica" and "Iron Maiden". Adding these house hold rock names, greatly increases the number of readers from that age group, because they are the generation who grew up with them.

Another way my magazine appeals to the target social group is by including more "In depth" interviews. For instance a younger audience would not look for a magazine that talks about very alternative rock bands, who are known well in rock community, but not too the wilder world.

Also, adding puns to the pre-interview segment is something that only a older audience would understand. In a way, this reinforces the reader - writer relationship because it lets the audience know they are who the writer was aiming for.

All in all, the magazine rewards the certain age group for reading because it gives them information that only they would be able to pick up.